Hi and welcome to Ian Keightley's Weekly Insight for Monday 26th January 2009

Invest in YOU in down times and make UP TIMES

Over the Holidays I picked up that great little book, Think and Grow Rich and saw the real title, "Think Positively and Grow Rich."

It reminded me of a sales person I encountered at a seminar late last year who was excited to hear of our ideas and great Audio CD's that would help his business. 

As I closed the session with a sales opportunity to buy my CDs at $40 for 2 or $120 for 6 hours of great dialogues, tools and strategies, or my 3 day course for $795 including my 500 page manual.  I asked, "Can anyone give me a good reason not to buy this great set of CDs?"

The salesman stood and said, "I love your ideas and words but I have a perfectly good reason not to buy the CDs. I can't afford them!" 

I replied, "That's exactly why you should buy them." The salesperson looked at me blankly so I asked.

"How old are you?"

"Forty-three."

"Did you leave school or university with qualifications?"

"Yes I obtained University Entrance and completed a BA."

"Have you worked ever since?"

"Yes I have had about 4 jobs and have been in real estate sales for 6 years."

"Are you top in your office?"

"No, I am struggling."

"So you are telling me you have been engaged in work fulltime for over 20 years and you can't afford to spend $120 on CD's you think are wonderful? That's why you need them - you have not been thinking positively, giving your self the best in skills, the best in activity practice and you haven't yet got rich. If you were, you would have already bought them." 

Can I tell you he purchased the CD's and is in touch regularly thanking me for the lesson.

You know, if YOU believe times are bad for you, they will be, because your activity is all about dealing with bad times. 

When you believe that ALL times (Yes even now) can be great for you, they will be. This is because your thoughts and your actions create growth no matter what is going on around you.

Some positive thoughts to make this a great week:

1 Take ACTION. Action creates reactions.

2  Remember someone is ALWAYS doing well.

3 Increase your PRODUCTIVITY

4 Stop cutting expenses - focus on PRODUCTION

5 Keep marketing

6 Keep learning

7 Keep positive.

Over the last week I have had the pleasure of working with 3 sales teams who were all back at work early, focused and investing in themselves. Each one of them is a leader in their market place and not only are they well lead, skilled, positive and focused, they are STILL LEARNING. And the results are there for all to see.

INVEST IN YOU THIS WEEK. You deserve it. Do something new, radical, productive, positive, and avoid those who aren't.

Quote for the Week

"The policy of being too cautious is the greatest risk of all."

Jawaharlal Nehru (1889-1964)