©Copyright 2012 Ian Keightley. All rights reserved. Feel free to forward and distribute but copyright is retained.

Hi  and welcome to my Weekly Insight for Monday 5th November 2012

Quote for the week

"NEW LISTINGS, OWNED BY MOTIVATED SELLERS,  ARE GOLD IN THIS MARKET, SO DON'T LET YOUR COLLEAGUES SELL THEM FOR SILVER!"

Ian Keightley

VALUE YOUR LISTINGS! DON'T LET YOUR COLLEAGUES DEVALUE THEM!

In some markets, offices are well down on listings and in some there are sales people who have no listings at all. Every new listing owned by a motivated seller is "Gold" in this market, so for goodness sake slow the sales process down and don't let the buyers set the agenda. Don't let the poor listers, who run buyers around tell you when and how to sell your listing. 

 

The sale numbers in September indicated we were running at less than 0.6 sales per licensed sales person, so some are to keen to make a sale, even if they don't have  a listing.

 

It is posible that 65% of the residential industry did not make a sale in September so we need to really value the "Listers!"

 

When you look at the fact that some of you sold 2, others 3, some 4 and the really good, even 5 or more, tells me a whole lot didn't make a sale at all.

And they would love to!

 

When you bring in your new listing, they want to turn it to "silver" for them immediately!

NO! NO!

 

There is one line for them:

"Go get a listing before you even show mine to your favourite buyer!

 

You need to bring "GOLD" to the office too, so don't rush your buyers to my listing until you contribute a new listings too!

This is not a recruitment market. This is not just a sales market.

This is an "effectiveness market". You are only really effective if you LIST & SELL!

 

Have a truly awesome week being the very best you can be!

 

LAST OPPORTUNITY TO COMPLETE YOUR 10 HOURS VERIFIABLE

Two sessions of 5 hours in Auckland. These are your last opportunity for 2012 if you have not yet got this completed. $149+gst includes both sessions.

Session 1: Topics 1 - 4 Wednesday Nov 14th

Session 2: Topics 5 - 8 Wednesday Nov 28th

ADVANCE NOTICE FOR THREE COURSES EARLY 2013

1.  3 DAY REAL ESTATE PERFORMANCE ACADEMY IS IN:

ROTORUA  FEBRUARY: 18 - 20.

$795 incl gst. Early bird is $695 closing Dec 24th 2012.Learn the "What to do and how to DO IT!"

2. TWO day AUCTIONEERS WORKSHOP is Auckland Feb 27th and 28th.

$695 incl gst. Early bird is $595 closing Dec 24 2012. This is perfect for Auctioneers who want to inprove their "Auction Performance. This is 2 days of "Performing better" under pressure. 

3. Two day, high pressure course on Winning Listings, Selling VPA and AUCTIONS for ambitious realtors ONLY.

March 4 and 5, Auckland. $595 incl gst. Early Bird is $495 closing Dec 24th 2012. This is for those who really want to excel. Not for the faint-hearted. This is an "all Out" two days!

These are fascinating times and we need to excel to win so book now!